Client
Centro Grafico Borrelli is an advertising studio that has been established for more than 25 years in Apulia. Being born as a typography, since the beginning it has always offered services of personalization of all the advertising material OOH, all over the Country: from luminous signs and totems, up to the personalization of vehicles and corporate clothing for events and not only.
Problem
The problem posed by the Graphic Center was the lack of an e-commerce that could increase the online presence and that offered the possibility to place orders automatically to new and existing customers. In addition, the platform has been requested to target specific healthcare personnel, with the intention of focusing on offering personalized clothing.
Solution
The HEXA Studio team has carried out a digital assessment of the market and the reference sector, through SEO analysis and competitors already present on the market. Starting from the latter we then moved on to the design of the UX and the site UI, once the CMS platform was defined.
Finally, set up the main pages, store, catalog and products, we proceeded to the implementation and optimization for search engines, based on previous analyses. To date, Centro Grafico Borrelli continues to rely on our team for platform update and maintenance services.
